Our Story

Despite being blessed with a caring family growing up, I never expected the challenges I would face to get to where I am. From relationships that made me doubt my worth to addictions of bad habits that made it harder to love myself, I found myself in a place where I accepted negativity as normal, although deep down I knew change was needed.

Step by step, I worked to climb out of that place, with it being the most challenging mental journey I’ve ever been through. This doesn’t mean I have it all figured out, because no one truly does. When I chose to have faith and truly stay loyal to myself through self-improvement, I discovered the strength to overcome almost any challenge, even when the path wasn’t clear as anyone can do.

Staying loyal to yourself is what helps you choose not to give up when life feels unmanageable, ultimately growing you into a better person. These life experiences have led to the birth of this brand. I’ve poured the energy from those learning experiences and the lessons I’ve learned into this brand — a reminder to stay loyal to yourself and others, as reflected through every design.